My writing philosophy is the same as my marketing philosophy. In order to influence behavior through marketing, you have to make a connection with your target audience. With writing, that must be balanced with keyword optimization for SEO, strong grammar, timely topics and compelling content. Below are examples of blog posts that I’ve written for clients in my time as a social media manager:
Lachman & Company: Start Your Engines
Lachman & Company: Reward Your Employees
Lachman & Company: Engraved Gifts For The Holidays
Lachman & Company: Employee Appreciation
Additionally, you can read some radio promo copy I’ve written: JAG Radio Writing Samples.